Product Marketing Manager (First Aid) – Poole Bay Holdings
About Us

We are a leading UK B2B eCommerce and catalogue marketer with product marketing expertise across a wide range of health, safety, and facilities products.

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    Product Marketing Manager (First Aid)

    Location: Poole

    Team: Trading

    Line Manager: Group Trading Manager

    Key Relationships: Marketing Services Team; Customer Experience Team; Product & Innovation Team; Supply Chain; Senior Digital Marketing Manager; Group Sales Manager; Data & Analytics Manager; Business Development Team.

    About Poole Bay Holdings

    We are leading marketers and manufacturers of a diverse range of products for businesses, schools and government organisations. Established in 1993, Poole Bay Holdings extensive product range includes; Hot/Cold Therapy, First Aid Supplies and Fire/Safety Signs to Outdoor Furniture, Cycle Racks/Shelters and Parking Products. Based in beautiful Poole, Dorset with 100,000 square feet of warehouse, factory and office space, we employ a team of over 200 fantastic people. We offer a friendly, and dynamic place to work where our people are empowered and motivated to innovate and make a difference.

    If you are smart and passionate about what you do, we want to meet you!

    What we can offer you:

    Other discretionary benefits may include:

    Duties & Responsibilities

    Person Specification

    QualificationsEssential / Desirable
    1A relevant CIM marketing qualification, marketing degree or equivalent marketing experience.E
    2Strong commercial drive and ability to consistently recommend and act on new ideas to increase growth across relevant business units and products.E
    3Ability to devise and deliver product based direct marketing strategies commensurate with KPIs and objectivesE
    4Ability to undertake research and write high quality marketing material.E
    5Ability to gather, manipulate and analyse data in order to inform decisions.E
    6Ability to work at pace, under pressure to meet tight deadlines.E
    7Sound, objective judgement with the confidence to make key commercial decisions and report on results.E
    9Interpersonal skills and ability to foster strong working relationships, with positive hands-on leadership by example.E
    10Adaptability and the willingness to be flexible in a dynamic working environment.E
    11Ability to lead others in maximising value-added output and efficiencyE
    12Strong and positive communication skills.E
    13Attention to detail and high level of accuracy in delivering work.E
    14High level of IT proficiency, including MS Office (inc. Excel) and other tools such as Business Objects and Power BI.E
    15Confidence to report strategically on commercial results and lead commercial debate.E
    16Experience of managing direct report(s)E
    17Detailed commercial knowledge of product and direct marketing concepts.E
    18Relevant, deep knowledge of first aid products and markets.D

    How to Apply

    To apply, send a short covering letter explaining how you meet the essential criteria set out in the person specification and a copy of your CV to